Creative for Birch & Waite

In 2014 Birch & Waite approached Evo to launch a range of batch-crafted sauces for the professional food service industry.

In Evo we identified a critical lack of differentiation between these high-end sauces and low quality mass produced alternatives, then used an impactful creative approach to integrate a successful launch across multiple media and target groups. The ads were beautifully art directed by Dave Clough.

via Peopleofdesign
and behance

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